How Much Does A Snapchat Geofilter Cost In 2024?
6 min read
It's 2024 and at this point, almost everyone who owns a smart phone with internet access has heard about geofilters on Snapchat.
However, like most massive tech companies, Snapchat's platform is constantly changing.
In fact, Snapchat is no longer charging the same price for geofilters since they released them to the public in August 2014.
How Snapchat Prices Geofilters (Snapchat's Geofilter Fee)
Snapchat prices their 'geofilter fee' on just two factors:
The SIZE of the area that your geofilter covers (the area that your geofilter will be able to be used).
The DURATION that your geofilter is active.
While your geofilter is active, everyone within your filter's set 'geofence' will be able to use your geofilter for an unlimited amount of times on Snapchat. Once your run time ends however, no one will be able to pull up your filter to use within Snapchat.
Important to note:
Snapchat allows the size of a custom Geofilter (or as Snapchat calls them, "On-Demand" geofilters) to cover a minimum of 20,000 square feet or a maximum of 5,000,000 square feet.
How much is 20,000 square feet?
Big.
To put it in perspective, the size of half an American football field is 20,800 square feet.
How long does A Geofilter Last?
Snapchat allows on-demand geofilters to run for a minimum of 1 hour or a maximum of 30 days. However, you can now order geofilters that last for the whole year and not only are they discounted, but you can change the filter's design out whenever you want.
How Much Are Geofilters?
On average, Snapchat charges around $5 to $20 per day to run a geofilter over a suburban sized home.
If you are wanting to run multiple geofilters over the same area, Snapchat will charge you for each On-Demand geofilter you run.
Two important side notes:
1) There are several common mistakes you can easily make when setting your geofilter up on Snapchat so be sure you go over these tips before you decide to handle everything yourself (also see the case study on how a brand reached over 90,000 people for just $16.41).
2) Be sure you're not violating any of Snapchat's on-demand geofilter guidelines when you go to submit your custom filter.
How Can I Get My Own Geofilter On Snapchat?
If you have a party, wedding or any other event coming up, it's now very possible to set up a Snapchat Geofilter for the the big day.
If you have both the time and the graphic design talent, you can make your own geofilter design and then go through Snapchat’s Geofilter submission process entirely by yourself.
However, if you’re bogged down (planning your event), but are still looking to buy a buy a custom Snapchat filter Snapchat filter and don't want to settle for a generic filter template, you can go to a reputable custom geofilter company to handle everything on your behalf.
For example, here at BuyCustomGeofilters.com, we create fully customized Snapchat geofilters that your guests are guaranteed to cherish and adore.
Our brand is trusted by fortune 500 companies, celebrities, athletes, and has handled geofilters for thousands of every day people.
To ensure everything is set up correctly, we go through Snapchat’s Geofilter Submission process on your behalf.
Instead of using generic Snapchat geofilter templates, our company takes pride in the fact that each Snapchat filter we design for our clients is 100% custom and personalized.
Why does that matter?
Having your own custom geofilter versus a generic template not only makes your event more special... not using pre-made geofilter templates eliminates the danger of you or your peers coming across the exact same geofilter design on social media.
In Conclusion
You don't have to have thousands of dollars to have your own personal Snapchat geofilter for your guests to enjoy. Snapchat geofilters are here to stay and are extremely affordable.
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This article was originally published July 26, 2020 and was updated January 2, 2024.